/* ScaleUp Ventures. Editorial, corporate, contemporary, bold, and warm.
   Palette, type roles and motion rules follow the approved wireframes and brief. */

:root {
  --plum: #5C1F3D;
  --plum-deep: #45152D;
  --orange: #C1502E;
  --orange-text: #A8431F; /* darker orange for small text, meets 4.5:1 on cream and white */
  --gold: #E3A63E;
  --gold-deep: #CE922B;
  --cream: #FBF3E4;
  --blush: #D9A8A0;
  --blush-soft: #F2DCD7;
  --ink: #221F1D;
  --ink-soft: #57504B;
  --paper: #FFFCF6;
  --hair: #E3D6DC;
  --hair-ink: rgba(34, 31, 29, .16);

  --f-display: "Fraunces", "Iowan Old Style", Georgia, serif;
  --f-body: "Hanken Grotesk", "Helvetica Neue", Arial, sans-serif;
  --f-hand: "Caveat", "Bradley Hand", cursive;

  --gutter: clamp(1.25rem, 4vw, 3.5rem);
  --max: 1400px;
  --header-h: 84px;
  --ease: cubic-bezier(.2, .7, .2, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-padding-top: calc(var(--header-h) + 16px); }
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
.lenis.lenis-stopped { overflow: clip; }

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--f-body);
  font-size: 1.0625rem;
  line-height: 1.6;
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; text-decoration-thickness: 1px; text-underline-offset: .2em; }
h1, h2, h3, h4, p, ul, ol, dl, dd, figure, blockquote { margin: 0; }
ul, ol { padding: 0; list-style: none; }
button { font: inherit; color: inherit; }

:focus-visible { outline: 3px solid var(--plum); outline-offset: 3px; border-radius: 2px; }
.on-dark :focus-visible, .band-plum :focus-visible, .site-footer :focus-visible { outline-color: var(--gold); }

.sr-only { position: absolute; width: 1px; height: 1px; margin: -1px; padding: 0; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }
.skip { position: absolute; left: 1rem; top: -4rem; background: var(--plum); color: var(--cream); padding: .8rem 1.2rem; z-index: 200; transition: top .2s; }
.skip:focus { top: 1rem; }

/* ---------- type roles ---------- */
.display, h1, h2, h3 { font-family: var(--f-display); font-weight: 300; letter-spacing: -.025em; font-variation-settings: "SOFT" 40, "opsz" 96; }
h1 { font-size: clamp(3.4rem, 8vw, 8rem); line-height: .96; letter-spacing: -.035em; }
h2 { font-size: clamp(2.2rem, 5vw, 4.5rem); line-height: 1.02; }
h3 { font-size: clamp(1.5rem, 2.4vw, 2.1rem); line-height: 1.12; letter-spacing: -.02em; }
h1 em, h2 em, h3 em, .display em { font-style: italic; font-weight: 300; color: var(--orange-text); }
.on-dark h1 em, .on-dark h2 em, .band-plum h2 em, .band-plum h1 em { color: var(--gold); }
.lede { font-size: clamp(1.15rem, 1.6vw, 1.4rem); line-height: 1.5; color: var(--ink-soft); max-width: 46ch; }
.eyebrow { font: 600 .75rem/1 var(--f-body); letter-spacing: .16em; text-transform: uppercase; color: var(--orange-text); display: inline-flex; align-items: center; gap: .7rem; }
.eyebrow::before { content: ""; width: 2rem; height: 1px; background: currentColor; }
.on-dark .eyebrow, .band-plum .eyebrow { color: var(--gold); }
.util { font: 600 .72rem/1.3 var(--f-body); letter-spacing: .14em; text-transform: uppercase; font-variant-numeric: tabular-nums; }
.hand { font-family: var(--f-hand); font-weight: 600; font-size: 1.5rem; line-height: 1.1; color: var(--orange-text); }
.on-dark .hand, .band-plum .hand { color: var(--blush); }

/* split heading words: content stays intact and visible without JS */
.w { display: inline-block; overflow: hidden; vertical-align: top; padding: .2em .14em .28em; margin: -.2em -.14em -.28em; }
.wi { display: inline-block; will-change: transform; }
.js-motion [data-split] .wi { transform: translateY(108%); }
.js-motion [data-reveal] { opacity: 0; transform: translateY(26px); }
.js-motion [data-img-reveal] { clip-path: inset(0 0 100% 0); }
.no-motion [data-split] .wi, .no-motion [data-reveal], .no-motion [data-img-reveal] { transform: none !important; opacity: 1 !important; clip-path: none !important; }

/* ---------- layout ---------- */
.wrap { width: 100%; max-width: var(--max); margin-inline: auto; padding-inline: var(--gutter); }
.section { padding-block: clamp(4.5rem, 10vw, 9rem); position: relative; }
.section--tight { padding-block: clamp(3rem, 6vw, 5.5rem); }
.bg-cream { background: var(--cream); }
.bg-paper { background: var(--paper); }
.band-plum { background: var(--plum); color: var(--cream); position: relative; overflow: clip; }
.band-plum .lede { color: rgba(251, 243, 228, .82); }
.grid12 > * { min-width: 0; }
.grid12 { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: clamp(1rem, 2vw, 2rem); }
.rule { border: 0; border-top: 1px solid var(--hair-ink); }

/* ---------- buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: .7rem;
  min-height: 3.25rem; padding: .9rem 1.6rem; border-radius: 3px; border: 1.5px solid transparent;
  font: 600 .95rem/1.1 var(--f-body); letter-spacing: .01em; text-decoration: none; cursor: pointer; white-space: nowrap;
  transition: background-color .25s var(--ease), color .25s var(--ease), border-color .25s var(--ease), transform .25s var(--ease);
}
.btn .arr { transition: transform .3s var(--ease); display: inline-block; }
.btn:hover .arr { transform: translateX(5px); }
.btn:active { transform: translateY(1px); }
.btn--gold { background: var(--gold); color: var(--ink); }
.btn--gold:hover { background: var(--gold-deep); }
.btn--plum { background: var(--plum); color: var(--cream); }
.btn--plum:hover { background: var(--plum-deep); }
.btn--ghost { border-color: var(--ink); color: var(--ink); background: transparent; }
.btn--ghost:hover { background: var(--ink); color: var(--paper); }
.btn--ghost-light { border-color: rgba(251, 243, 228, .6); color: var(--cream); }
.btn--ghost-light:hover { background: var(--cream); color: var(--plum); border-color: var(--cream); }
.btn[disabled] { opacity: .6; cursor: progress; }
.btn--sm { min-height: 2.5rem; padding: .5rem 1.1rem; font-size: .85rem; gap: .5rem; }
.mid-cta { text-align: center; padding-top: clamp(1.5rem, 4vw, 3rem); }
.tr-row .btn--sm { grid-column: 3; justify-self: start; margin-top: .9rem; }
.link-arrow { display: inline-flex; gap: .55rem; align-items: center; font-weight: 600; text-decoration: none; border-bottom: 1.5px solid currentColor; padding-bottom: .2rem; }
.link-arrow .arr { transition: transform .3s var(--ease); }
.link-arrow:hover .arr { transform: translateX(5px); }

/* ---------- header ---------- */
.site-header { position: sticky; top: 0; z-index: 100; background: rgba(255, 252, 246, .94); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); border-bottom: 1px solid transparent; transition: border-color .3s; }
.site-header.is-stuck { border-bottom-color: var(--hair); }
.site-header .wrap { height: var(--header-h); display: flex; align-items: center; justify-content: space-between; gap: 2rem; }
.brand img { height: 72px; width: auto; }
.nav { display: flex; align-items: center; gap: clamp(1.1rem, 2.2vw, 2.2rem); }
.nav a:not(.btn) { font-size: .95rem; font-weight: 500; text-decoration: none; padding: .5rem 0; position: relative; }
.nav a:not(.btn)::after { content: ""; position: absolute; left: 0; right: 0; bottom: .1rem; height: 1.5px; background: var(--orange); transform: scaleX(0); transform-origin: left; transition: transform .3s var(--ease); }
.nav a:not(.btn):hover::after, .nav a[aria-current="page"]::after { transform: scaleX(1); }
.nav a[aria-current="page"] { font-weight: 700; }
.nav .btn { min-height: 2.75rem; padding: .6rem 1.2rem; font-size: .88rem; }
.menu-btn { display: none; background: none; border: 1.5px solid var(--ink); border-radius: 3px; width: 3rem; height: 3rem; cursor: pointer; align-items: center; justify-content: center; }
.menu-btn span { display: block; width: 1.3rem; height: 1.5px; background: var(--ink); position: relative; transition: background .2s; }
.menu-btn span::before, .menu-btn span::after { content: ""; position: absolute; left: 0; width: 100%; height: 1.5px; background: var(--ink); transition: transform .3s var(--ease); }
.menu-btn span::before { top: -6px; } .menu-btn span::after { top: 6px; }
.menu-btn[aria-expanded="true"] span { background: transparent; }
.menu-btn[aria-expanded="true"] span::before { transform: translateY(6px) rotate(45deg); }
.menu-btn[aria-expanded="true"] span::after { transform: translateY(-6px) rotate(-45deg); }

/* ---------- hero (home) ---------- */
.hero { position: relative; overflow: clip; background: var(--paper); }
.hero__grid { padding-top: clamp(2rem, 5vw, 4.5rem); align-items: start; row-gap: 3rem; }
.hero__text { grid-column: 1 / span 7; position: relative; z-index: 2; padding-bottom: clamp(2rem, 4vw, 3.5rem); }
.hero h1 { margin: 1.6rem 0 2rem; }
.hero .lede { margin-bottom: 2.2rem; }
.hero__cta { display: flex; flex-wrap: wrap; gap: .9rem; align-items: center; }
.hero__visual { grid-column: 8 / span 5; position: relative; align-self: stretch; min-height: 30rem; }
.hero__photo { position: relative; height: 100%; min-height: 32rem; overflow: hidden; border-radius: 3px 3px 160px 3px; background: var(--plum); box-shadow: 0 30px 60px -30px rgba(92, 31, 61, .45); }
.hero__photo img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 30%; position: absolute; inset: 0; }
.hero__tag { position: absolute; left: -1.5rem; bottom: 2.5rem; background: var(--plum); color: var(--cream); padding: 1.1rem 1.4rem; max-width: 15rem; z-index: 3; }
.hero__tag .hand { color: var(--blush); font-size: 1.6rem; }
.hero__heron { position: absolute; width: min(34rem, 55vw); right: -9%; top: -6%; opacity: .1; z-index: 0; pointer-events: none; }
.verbs { position: relative; z-index: 2; margin-top: clamp(1rem, 3vw, 2.5rem); border-top: 1px solid var(--hair-ink); }
.verbs ol { display: grid; grid-template-columns: repeat(4, 1fr); }
.verbs li { border-left: 1px solid var(--hair-ink); }
.verbs li:first-child { border-left: 0; }
.verbs a { display: block; padding: 1.4rem 1.4rem 1.6rem 0; text-decoration: none; height: 100%; transition: background-color .3s; }
.verbs li + li a { padding-left: 1.4rem; }
.verbs .n { color: var(--orange-text); }
.verbs .v { display: block; font: 300 clamp(1.8rem, 3.6vw, 3.2rem)/1 var(--f-display); letter-spacing: -.03em; margin: .5rem 0 .55rem; transition: color .3s; }
.verbs .d { display: block; font-size: .92rem; color: var(--ink-soft); line-height: 1.4; max-width: 24ch; }
.verbs a:hover .v { color: var(--plum); font-style: italic; }

/* ---------- proof strip ---------- */
.proof { background: var(--plum); color: var(--cream); }
.proof__grid { display: grid; grid-template-columns: repeat(4, 1fr); }
.proof__item { padding: clamp(1.6rem, 3vw, 2.6rem) clamp(1rem, 2vw, 2rem); border-left: 1px solid rgba(251, 243, 228, .22); }
.proof__item:first-child { border-left: 0; padding-left: 0; }
.proof__num { font: 300 clamp(2.8rem, 6vw, 5.5rem)/1 var(--f-display); letter-spacing: -.04em; color: var(--cream); font-variant-numeric: lining-nums tabular-nums; }
.proof__num sup { font-size: .45em; color: var(--gold); vertical-align: top; position: relative; top: .2em; margin-left: .05em; }
.proof__label { margin-top: .6rem; color: rgba(251, 243, 228, .85); }
.proof__note { border-top: 1px solid rgba(251, 243, 228, .22); padding-block: 1rem; font-size: .85rem; color: rgba(251, 243, 228, .7); }

/* ---------- home service rows ---------- */
.services { align-items: start; }
.services__intro { grid-column: 1 / span 4; position: sticky; top: calc(var(--header-h) + 2rem); }
.services__intro h2 { margin: 1.4rem 0 1.6rem; }
.services__list { grid-column: 6 / span 7; border-top: 1px solid var(--hair-ink); }
.svc { display: grid; grid-template-columns: 3.2rem 1fr; gap: 1.2rem; padding: 2rem 0 2.2rem; border-bottom: 1px solid var(--hair-ink); text-decoration: none; position: relative; }
.svc__n { color: var(--orange-text); padding-top: .55rem; }
.svc__body { display: grid; grid-template-columns: 1fr minmax(0, 15rem); gap: 1.6rem; align-items: start; }
.svc__kicker { color: var(--ink-soft); margin-bottom: .6rem; }
.svc h3 { margin-bottom: .7rem; transition: color .3s; }
.svc p { color: var(--ink-soft); max-width: 40ch; }
.svc__problem { margin-top: .9rem; font-weight: 600; color: var(--ink); font-size: .98rem; }
.svc__chip { display: inline-block; margin-top: 1rem; border: 1px solid var(--plum); color: var(--plum); border-radius: 99px; padding: .3rem .85rem; }
.svc__img { aspect-ratio: 4 / 5; overflow: hidden; border-radius: 2px; background: var(--cream); }
.svc__img img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease); }
.svc:hover .svc__img img, .svc:focus-visible .svc__img img { transform: scale(1.05); }
.svc:hover h3 { color: var(--plum); }
.svc:nth-child(even) .svc__body { grid-template-columns: minmax(0, 15rem) 1fr; }
.svc:nth-child(even) .svc__img { order: -1; }

/* ---------- process ---------- */
.process { background: var(--cream); }
.process__head { display: flex; justify-content: space-between; align-items: end; gap: 2rem; flex-wrap: wrap; margin-bottom: clamp(2.5rem, 5vw, 4.5rem); }
.process__head h2 { max-width: 14ch; margin-top: 1.4rem; }
.steps { position: relative; display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(1rem, 2vw, 2rem); }
.steps__line { position: absolute; left: 0; right: 0; top: 1.15rem; height: 2px; background: var(--hair-ink); }
.steps__line i { display: block; height: 100%; background: var(--orange); transform-origin: left; }
.step { position: relative; padding-top: 3.2rem; }
.step__dot { position: absolute; left: 0; top: .5rem; width: 1.4rem; height: 1.4rem; border-radius: 50%; background: var(--cream); border: 2px solid var(--orange); }
.step__n { color: var(--orange-text); }
.step h3 { margin: .5rem 0 .7rem; }
.step p { color: var(--ink-soft); font-size: 1rem; max-width: 30ch; }

/* ---------- results preview / case rows ---------- */
.case { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: clamp(1rem, 2vw, 2rem); align-items: center; padding-block: clamp(2.5rem, 5vw, 4.5rem); border-top: 1px solid var(--hair-ink); }
.case__media { grid-column: 1 / span 7; position: relative; }
.case__media img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 2px; }
.case__body { grid-column: 8 / span 5; }
.case--flip .case__media { grid-column: 6 / span 7; order: 2; }
.case--flip .case__body { grid-column: 1 / span 5; order: 1; }
.case--wide .case__media { grid-column: 1 / span 8; }
.case--wide .case__body { grid-column: 9 / span 4; }
.case--flip.case--wide .case__media { grid-column: 5 / span 8; }
.case--flip.case--wide .case__body { grid-column: 1 / span 4; }
.case__cat { color: var(--orange-text); margin-bottom: 1rem; }
.case h3 { margin-bottom: 1.5rem; font-size: clamp(1.9rem, 3.4vw, 3rem); }
.facts { display: grid; gap: 0; border-top: 1px solid var(--hair-ink); }
.facts > div { display: grid; grid-template-columns: 6.5rem 1fr; gap: 1rem; padding: .85rem 0; border-bottom: 1px solid var(--hair-ink); font-size: .98rem; }
.facts dt { font: 600 .7rem/1.7 var(--f-body); letter-spacing: .14em; text-transform: uppercase; color: var(--orange-text); }
.facts dd { color: var(--ink); }
.facts .res dd { font-weight: 700; color: var(--plum); }
.illus { position: absolute; left: .8rem; bottom: .8rem; background: rgba(255, 252, 246, .92); color: var(--ink-soft); padding: .3rem .6rem; border-radius: 2px; font: 600 .66rem/1 var(--f-body); letter-spacing: .12em; text-transform: uppercase; }
.quote { font: 300 italic clamp(1.7rem, 3.2vw, 2.8rem)/1.2 var(--f-display); letter-spacing: -.02em; color: var(--plum); max-width: 26ch; }
.quote-by { margin-top: 1.2rem; color: var(--ink-soft); }

/* ---------- callouts ---------- */
.callout { position: relative; overflow: clip; background: var(--blush-soft); }
.callout__grid { align-items: center; }
.callout__img { grid-column: 1 / span 5; aspect-ratio: 4 / 5; overflow: hidden; border-radius: 200px 200px 3px 3px; }
.callout__img img { width: 100%; height: 100%; object-fit: cover; }
.callout__text { grid-column: 7 / span 6; position: relative; z-index: 1; }
.callout__text h2 { margin: 1.4rem 0 1.5rem; }
.callout__text p { max-width: 46ch; }
.callout__text .btn { margin-top: 2rem; }
.heron-mark { position: absolute; pointer-events: none; user-select: none; }

.team { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: clamp(1rem, 2vw, 2rem); align-items: end; }
.team__img { grid-column: 1 / span 7; }
.team__img img { width: 100%; aspect-ratio: 16 / 10; object-fit: cover; border-radius: 2px; }
.team__text { grid-column: 9 / span 4; padding-bottom: .5rem; }
.team__text h2 { font-size: clamp(2rem, 3.6vw, 3.2rem); margin: 1.2rem 0 1.4rem; }
.team__text p { color: var(--ink-soft); margin-bottom: 1.6rem; }

/* ---------- closing CTA ---------- */
.cta { padding-block: clamp(5rem, 11vw, 9.5rem); text-align: left; }
.cta__inner { position: relative; z-index: 2; max-width: 62rem; }
.cta h2 { font-size: clamp(2.6rem, 6.4vw, 6rem); margin-bottom: 1.6rem; }
.cta .lede { margin-bottom: 2.4rem; max-width: 52ch; }
.cta__row { display: flex; flex-wrap: wrap; gap: .9rem; }
.cta__fine { margin-top: 2rem; font-size: .9rem; color: rgba(251, 243, 228, .78); }
.cta__fine a { color: var(--gold); }
.cta .heron-mark { right: -4%; bottom: -14%; width: min(44rem, 70vw); opacity: .12; }

/* ---------- footer ---------- */
.site-footer { background: var(--ink); color: var(--cream); position: relative; overflow: clip; }
.site-footer .wrap { position: relative; z-index: 2; }
.footer__top { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1.2fr; gap: 2.5rem; padding-block: clamp(3.5rem, 6vw, 5.5rem) 3rem; }
.footer__brand img { height: 96px; width: auto; margin-bottom: 1.4rem; }
.footer__brand p { max-width: 30ch; color: rgba(251, 243, 228, .78); }
.footer__brand .display { font-size: 1.5rem; color: var(--cream); margin-bottom: .8rem; line-height: 1.15; }
.site-footer h4 { font: 600 .72rem/1 var(--f-body); letter-spacing: .16em; text-transform: uppercase; color: var(--gold); margin: 0 0 1.2rem; }
.site-footer li + li { margin-top: .6rem; }
.site-footer a { text-decoration: none; }
.site-footer li a:hover, .footer__contact a:hover { text-decoration: underline; }
.footer__contact li { display: flex; gap: .7rem; align-items: flex-start; }
.footer__contact iconify-icon { margin-top: .25rem; color: var(--gold); flex: none; }
.social { display: flex; gap: .7rem; margin-top: 1.4rem; }
.social a { width: 2.75rem; height: 2.75rem; display: grid; place-items: center; border: 1px solid rgba(251, 243, 228, .35); border-radius: 50%; transition: background .25s, color .25s, border-color .25s; }
.social a:hover { background: var(--gold); color: var(--ink); border-color: var(--gold); }
.footer__bottom { display: flex; justify-content: space-between; gap: 1rem; flex-wrap: wrap; border-top: 1px solid rgba(251, 243, 228, .18); padding-block: 1.4rem 2rem; font-size: .88rem; color: rgba(251, 243, 228, .7); }
.footer__heron { position: absolute; right: -3%; bottom: 3.5rem; width: min(30rem, 45vw); opacity: .07; pointer-events: none; z-index: 1; }

/* ---------- inner page hero ---------- */
.page-hero { position: relative; overflow: clip; padding-top: clamp(3rem, 6vw, 5.5rem); }
.page-hero h1 { font-size: clamp(2.8rem, 7vw, 6.6rem); margin: 1.5rem 0 1.8rem; }
.page-hero__grid { align-items: end; }
.page-hero__text { grid-column: 1 / span 7; position: relative; z-index: 2; }
.page-hero__aside { grid-column: 9 / span 4; z-index: 2; position: relative; }

/* ---------- what you get ---------- */
.eco { background: var(--cream); padding-block: clamp(3rem, 6vw, 5rem); }
.eco__track { position: relative; display: grid; grid-template-columns: repeat(5, 1fr); gap: 1rem; margin-top: 2.5rem; }
.eco__track::before { content: ""; position: absolute; left: 0; right: 0; top: 1.35rem; height: 2px; background: var(--hair-ink); }
.eco__node { position: relative; padding-top: 3.4rem; text-decoration: none; display: block; }
.eco__node::before { content: ""; position: absolute; top: .7rem; left: 0; width: 1.45rem; height: 1.45rem; border-radius: 50%; background: var(--cream); border: 2px solid var(--plum); transition: background .3s, transform .3s var(--ease); }
.eco__node:hover::before, .eco__node:focus-visible::before, .eco__node.is-active::before { background: var(--plum); transform: scale(1.15); }
.eco__node strong { display: block; font: 300 1.45rem/1.1 var(--f-display); letter-spacing: -.02em; margin: .4rem 0 .5rem; }
.eco__node span.d { display: block; font-size: .92rem; color: var(--ink-soft); max-width: 24ch; }
.eco__tag { display: inline-block; margin-top: .7rem; color: var(--plum); }

.pkg-layout { display: grid; grid-template-columns: 13rem minmax(0, 1fr); gap: clamp(2rem, 4vw, 5rem); align-items: start; }
.pkg-index { position: sticky; top: calc(var(--header-h) + 2rem); padding-top: 1rem; }
.pkg-index ol { border-left: 1px solid var(--hair-ink); }
.pkg-index a { display: block; padding: .55rem 0 .55rem 1.1rem; margin-left: -1px; border-left: 3px solid transparent; text-decoration: none; font-size: .92rem; color: var(--ink-soft); transition: color .2s, border-color .2s; }
.pkg-index a:hover { color: var(--ink); }
.pkg-index a.is-active { color: var(--plum); font-weight: 700; border-left-color: var(--orange); }
.pkg { padding-block: clamp(3rem, 6vw, 5.5rem); border-top: 1px solid var(--hair-ink); }
.pkg:first-child { border-top: 0; padding-top: 1rem; }
.pkg__head { display: flex; justify-content: space-between; align-items: end; gap: 2rem; flex-wrap: wrap; margin-bottom: 2.2rem; }
.pkg__num { color: var(--orange-text); display: block; margin-bottom: 1rem; }
.pkg h2 { font-size: clamp(2.3rem, 4.6vw, 4.2rem); max-width: 14ch; }
.price { text-align: right; }
.price__main { font: 300 clamp(2.2rem, 4vw, 3.6rem)/1 var(--f-display); letter-spacing: -.03em; color: var(--plum); }
.price__sub { display: block; margin-top: .4rem; color: var(--ink-soft); }
.price--word .price__main { font-size: clamp(1.7rem, 3vw, 2.5rem); font-style: italic; }
.pkg__cols { display: grid; grid-template-columns: 1.1fr 1fr; gap: clamp(1.5rem, 4vw, 4rem); align-items: start; }
.pkg__cols--flip { grid-template-columns: 1fr 1.1fr; }
.pkg__media { position: relative; }
.pkg__media img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 2px; }
.pkg__media--tall img { aspect-ratio: 4 / 5; }
.pkg__solves { font: 300 clamp(1.4rem, 2.2vw, 1.9rem)/1.3 var(--f-display); letter-spacing: -.015em; margin-bottom: 1.6rem; }
.scope { border-top: 1px solid var(--hair-ink); margin-block: 1.4rem; }
.scope li { display: flex; gap: .9rem; padding: .8rem 0; border-bottom: 1px solid var(--hair-ink); }
.scope li::before { content: ""; flex: none; width: .55rem; height: .55rem; margin-top: .65rem; background: var(--orange); border-radius: 50%; }
.meta { display: grid; gap: .3rem; margin: 1.4rem 0 1.8rem; font-size: .95rem; color: var(--ink-soft); }
.meta b { color: var(--ink); font-weight: 700; }
.renewal { display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; gap: 1rem; background: var(--cream); padding: 1.5rem 1.6rem; border-radius: 3px; margin-block: 1.6rem; }
.renewal > div b { display: block; font: 300 2.4rem/1 var(--f-display); color: var(--plum); letter-spacing: -.03em; }
.renewal i { font-style: normal; color: var(--orange-text); font-size: 1.6rem; }
.toggle-box { background: var(--cream); border-radius: 3px; padding: 1.6rem; }
.toggle-box .seg { display: inline-flex; border: 1.5px solid var(--plum); border-radius: 99px; padding: 3px; margin-bottom: 1.2rem; }
.toggle-box .seg button { border: 0; background: transparent; padding: .55rem 1.1rem; border-radius: 99px; cursor: pointer; font-weight: 600; font-size: .9rem; transition: background .25s, color .25s; }
.toggle-box .seg button[aria-pressed="true"] { background: var(--plum); color: var(--cream); }
.toggle-box p { min-height: 4.8em; }
.mini-metric { display: flex; align-items: baseline; gap: 1rem; margin-block: 1.4rem; padding-block: 1.1rem; border-block: 1px solid var(--hair-ink); }
.mini-metric b { font: 300 3.4rem/1 var(--f-display); color: var(--plum); letter-spacing: -.03em; }
.techstrip { margin-top: 1.6rem; padding-block: .6rem; }
.techstrip img { width: 100%; height: auto; }
.techstrip figcaption { margin-top: .6rem; }

.life { display: grid; gap: 0; }
.life__row { display: grid; grid-template-columns: 5rem minmax(0, 1fr) minmax(0, 1.1fr); gap: 2rem; padding-block: 2.4rem; border-top: 1px solid var(--hair-ink); align-items: start; }
.life__row:last-child { border-bottom: 1px solid var(--hair-ink); }
.life__n { font: 300 3rem/1 var(--f-display); color: var(--orange-text); }
.life h3 { margin-top: .3rem; }
.checks { display: flex; flex-wrap: wrap; gap: .5rem; margin-top: 1.2rem; }
.checks li { border: 1px solid var(--hair-ink); border-radius: 99px; padding: .25rem .8rem; font-size: .84rem; }
.checks li::before { content: "✓ "; color: var(--orange-text); font-weight: 700; }
.faq details { border-top: 1px solid var(--hair-ink); }
.faq details:last-child { border-bottom: 1px solid var(--hair-ink); }
.faq summary { list-style: none; cursor: pointer; padding: 1.5rem 3rem 1.5rem 0; font: 300 clamp(1.3rem, 2vw, 1.7rem)/1.25 var(--f-display); position: relative; letter-spacing: -.015em; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; position: absolute; right: .4rem; top: 1.2rem; font: 300 2rem/1 var(--f-display); color: var(--orange); transition: transform .3s var(--ease); }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { padding: 0 3rem 1.6rem 0; color: var(--ink-soft); max-width: 60ch; }

/* ---------- results ---------- */
.filters { display: flex; flex-wrap: wrap; gap: .6rem; margin-bottom: 1rem; }
.filters button { border: 1.5px solid var(--ink); background: transparent; border-radius: 99px; padding: .55rem 1.2rem; font-weight: 600; font-size: .9rem; cursor: pointer; transition: background .25s, color .25s; }
.filters button:hover { background: var(--cream); }
.filters button[aria-pressed="true"] { background: var(--ink); color: var(--paper); }
.case[hidden] { display: none; }
.products { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--hair-ink); }
.product { padding: 2rem 2rem 2.4rem 0; border-bottom: 1px solid var(--hair-ink); }
.product + .product { padding-left: 2rem; border-left: 1px solid var(--hair-ink); }
.product h3 { margin: .8rem 0; }
.status { display: inline-flex; align-items: center; gap: .5rem; }
.status::before { content: ""; width: .6rem; height: .6rem; border-radius: 50%; background: var(--orange); }
.status--live::before { background: #2F7D4F; }

/* ---------- therapist ---------- */
.th-hero { position: relative; overflow: clip; background: var(--blush-soft); padding-block: clamp(3.5rem, 7vw, 6.5rem); }
.th-hero__grid { align-items: center; }
.th-hero__text { grid-column: 1 / span 7; position: relative; z-index: 2; }
.th-hero h1 { font-size: clamp(2.6rem, 6vw, 5.6rem); margin: 1.6rem 0 1.8rem; }
.th-hero__img { grid-column: 9 / span 4; position: relative; z-index: 2; aspect-ratio: 3 / 4; overflow: hidden; border-radius: 200px 200px 3px 3px; }
.th-hero__img img { width: 100%; height: 100%; object-fit: cover; }
.th-hero__form { grid-column: 8 / span 5; position: relative; z-index: 2; }
.th-form-card { background: #fff; border-radius: 8px; padding: clamp(1.6rem, 3vw, 2.2rem); box-shadow: 0 24px 50px -24px rgba(34, 31, 29, .3); }
.th-form-card h2 { font-size: 1.4rem; margin-bottom: .4rem; }
.th-form-card > p { font-size: .88rem; color: var(--ink-soft); margin-bottom: 1.4rem; }
.th-form-card .field, .th-form-card .field-row:last-of-type .field { margin-bottom: 1.1rem; }
.signs { columns: 2; column-gap: clamp(2rem, 5vw, 5rem); margin-top: 2.5rem; }
.signs li { break-inside: avoid; display: flex; gap: 1rem; padding-block: 1.05rem; border-top: 1px solid var(--hair-ink); font-size: 1.12rem; }
.signs li span { color: var(--orange-text); min-width: 2rem; }
.translate { border-top: 1px solid var(--hair-ink); }
.tr-row { display: grid; grid-template-columns: 11rem minmax(0, 1.2fr) minmax(0, 1fr); gap: 2rem; padding-block: 2rem; border-bottom: 1px solid var(--hair-ink); align-items: baseline; }
.tr-row h3 { font-size: clamp(1.5rem, 2.8vw, 2.4rem); }
.tr-row p { color: var(--ink-soft); }
.path { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; margin-top: 2.5rem; border: 1px solid var(--hair-ink); }
.path li { padding: 1.6rem; border-left: 1px solid var(--hair-ink); background: var(--paper); }
.path li:first-child { border-left: 0; }
.path .util { color: var(--orange-text); }
.path h3 { font-size: 1.35rem; margin: .5rem 0; }
.path p { font-size: .95rem; color: var(--ink-soft); }

/* ---------- about ---------- */
.a-hero__img { grid-column: 8 / span 5; }
.a-hero__img img { width: 100%; aspect-ratio: 5 / 6; object-fit: cover; border-radius: 3px 160px 3px 3px; }
.mission { padding-block: clamp(4rem, 8vw, 7rem); }
.mission blockquote { font: 300 italic clamp(2rem, 4.6vw, 4.2rem)/1.12 var(--f-display); letter-spacing: -.03em; max-width: 24ch; }
.story { columns: 2; column-gap: 3rem; max-width: 70rem; }
.story p { break-inside: avoid; margin-bottom: 1.2rem; color: var(--ink-soft); }
.story p:first-child::first-letter { font: 300 4.6rem/.85 var(--f-display); float: left; padding: .25rem .6rem 0 0; color: var(--plum); }
.values { border-top: 1px solid var(--hair-ink); }
.value { display: grid; grid-template-columns: 4rem 1fr 1.1fr; gap: 2rem; padding-block: 2rem; border-bottom: 1px solid var(--hair-ink); align-items: baseline; }
.value h3 { font-size: clamp(1.7rem, 3vw, 2.6rem); }
.value .proofline { color: var(--plum); font-weight: 600; }
.founders { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(1.5rem, 3vw, 3rem); }
.founder { border-top: 3px solid var(--plum); padding-top: 1.6rem; }
.founder h3 { font-size: clamp(2rem, 3vw, 2.9rem); margin: .6rem 0 .4rem; }
.founder .role { color: var(--orange-text); margin-bottom: 1.5rem; display: block; }
.founder p { color: var(--ink-soft); margin-bottom: 1rem; }
.commit { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--hair-ink); }
.commit li { padding: 2rem 2rem 2rem 0; }
.commit li + li { padding-left: 2rem; border-left: 1px solid var(--hair-ink); }
.commit h3 { font-size: 1.6rem; margin: .7rem 0; }
.commit p { color: var(--ink-soft); }
.split-img { position: relative; }
.split-img img { width: 100%; aspect-ratio: 16 / 7; object-fit: cover; border-radius: 2px; }
.split-img .hand { position: absolute; left: 1.5rem; bottom: 1.2rem; color: var(--cream); text-shadow: 0 1px 12px rgba(0, 0, 0, .5); font-size: 1.8rem; }

/* ---------- contact ---------- */
.contact { align-items: start; row-gap: 3rem; }
.contact__form { grid-column: 1 / span 7; }
.contact__aside { grid-column: 9 / span 4; position: sticky; top: calc(var(--header-h) + 2rem); }
.field { display: grid; gap: .45rem; margin-bottom: 1.4rem; }
.field label { font-weight: 700; font-size: .92rem; }
.field label .req { color: var(--orange-text); }
.field .hint { font-size: .85rem; color: var(--ink-soft); font-weight: 400; }
.field input, .field select, .field textarea { width: 100%; font: inherit; color: var(--ink); background: #fff; border: 1.5px solid var(--hair-ink); border-radius: 3px; padding: .9rem 1rem; min-height: 3.25rem; transition: border-color .2s, box-shadow .2s; }
.field textarea { min-height: 9rem; resize: vertical; }
.field input:hover, .field select:hover, .field textarea:hover { border-color: var(--ink-soft); }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--plum); box-shadow: 0 0 0 3px rgba(92, 31, 61, .2); }
.field [aria-invalid="true"] { border-color: #B3261E; }
.field .err { color: #B3261E; font-size: .88rem; font-weight: 600; display: none; }
.field .err.is-on { display: block; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 1.2rem; }
.form-status { margin-top: 1.2rem; padding: 1rem 1.2rem; border-radius: 3px; display: none; font-weight: 600; }
.form-status.is-on { display: block; }
.form-status--ok { background: #E7F2EA; color: #1E5B37; }
.form-status--bad { background: #FBE9E7; color: #8C1D18; }
.aside-card { background: var(--plum); color: var(--cream); padding: 2rem; border-radius: 3px; position: relative; overflow: clip; }
.aside-card h2 { font-size: 2rem; margin-bottom: 1.3rem; }
.aside-card li { padding-block: .9rem; border-top: 1px solid rgba(251, 243, 228, .22); }
.aside-card .util { color: var(--gold); display: block; margin-bottom: .2rem; }
.aside-card a { text-decoration: none; font-size: 1.15rem; }
.aside-card a:hover { text-decoration: underline; }
.aside-card p { margin-top: 1.4rem; font-size: .95rem; color: rgba(251, 243, 228, .85); }


/* ---------- nav submenu (About > Our Process) ---------- */
.nav-item { position: relative; display: flex; align-items: center; gap: .15rem; }
.nav-item > a { font-size: .95rem; font-weight: 500; text-decoration: none; padding: .5rem 0; position: relative; }
.nav-item > a::after { content: ""; position: absolute; left: 0; right: 0; bottom: .1rem; height: 1.5px; background: var(--orange); transform: scaleX(0); transform-origin: left; transition: transform .3s var(--ease); }
.nav-item > a:hover::after, .nav-item > a[aria-current="page"]::after, .nav-item.is-parent > a::after { transform: scaleX(1); }
.nav-item > a[aria-current="page"], .nav-item.is-parent > a { font-weight: 700; }
.sub-btn { background: none; border: 0; width: 1.6rem; height: 2rem; cursor: pointer; display: grid; place-items: center; padding: 0; }
.sub-btn span { width: .45rem; height: .45rem; border-right: 1.5px solid var(--ink); border-bottom: 1.5px solid var(--ink); transform: rotate(45deg) translate(-1px, -1px); transition: transform .3s var(--ease); }
.sub-btn[aria-expanded="true"] span { transform: rotate(-135deg) translate(-1px, -1px); }
.subnav { position: absolute; left: -1rem; top: 100%; min-width: 13rem; background: var(--paper); border: 1px solid var(--hair); box-shadow: 0 18px 40px -20px rgba(34, 31, 29, .35); padding: .5rem; opacity: 0; visibility: hidden; transform: translateY(6px); transition: opacity .25s, transform .25s var(--ease), visibility .25s; z-index: 5; }
.subnav a { display: block; padding: .7rem .9rem; font-size: .93rem; font-weight: 500; text-decoration: none; border-radius: 2px; }
.subnav a:hover, .subnav a[aria-current="page"] { background: var(--cream); color: var(--plum); }
.subnav a[aria-current="page"] { font-weight: 700; }
.nav-item:hover .subnav, .nav-item:focus-within .subnav, .nav-item .sub-btn[aria-expanded="true"] ~ .subnav { opacity: 1; visibility: visible; transform: none; }

/* ---------- process page ---------- */
.proc-hero { padding-block: clamp(3.5rem, 8vw, 6.5rem); text-align: center; }
.proc-hero .wrap { display: flex; flex-direction: column; align-items: center; position: relative; z-index: 2; }
.proc-hero h1 { font-size: clamp(2.6rem, 6vw, 5.4rem); max-width: 18ch; margin: 1.4rem 0 1.6rem; }
.proc-hero .eyebrow::before { display: none; }
.proc-hero .lede { max-width: 52ch; }
.crumb { margin-bottom: 1.6rem; color: rgba(251, 243, 228, .8); }
.crumb a { text-decoration: none; border-bottom: 1px solid rgba(251, 243, 228, .5); }
.proc-row { background: var(--paper); padding-block: clamp(3rem, 6vw, 5.5rem); }
.proc-row--cream { background: var(--cream); }
.proc-row__grid { display: grid; grid-template-columns: minmax(4.5rem, 9rem) minmax(0, 1fr) minmax(0, 22rem); gap: clamp(1.5rem, 4vw, 4rem); align-items: center; }
.proc-row__n { font: 600 clamp(3.2rem, 6vw, 5.5rem)/1 var(--f-body); color: var(--orange); letter-spacing: -.03em; font-variant-numeric: lining-nums; }
.proc-row h2 { font-size: clamp(1.8rem, 3vw, 2.6rem); margin-bottom: 1rem; font-family: var(--f-body); font-weight: 700; letter-spacing: -.01em; }
.proc-row p { color: var(--ink-soft); max-width: 52ch; }
.proc-row .checks { margin-top: 1.2rem; }
.proc-row__img { position: relative; aspect-ratio: 4 / 3; border-radius: 4px; overflow: hidden; }
.proc-row__img img { width: 100%; height: 100%; object-fit: cover; }
@media (max-width: 1100px) {
  .subnav { left: 0; }
}
@media (max-width: 860px) {
  .nav-item { flex-wrap: wrap; border-bottom: 1px solid var(--hair); }
  .nav-item > a { flex: 1; padding: 1rem 0; font-size: 1.15rem; }
  .nav-item > a::after { display: none; }
  .sub-btn { width: 3rem; height: 3rem; }
  .subnav { position: static; width: 100%; opacity: 1; visibility: visible; transform: none; border: 0; box-shadow: none; background: transparent; padding: 0 0 .8rem 1rem; display: none; }
  .sub-btn[aria-expanded="true"] ~ .subnav { display: block; }
  .subnav a { font-size: 1.02rem; }
  .proc-row__grid { grid-template-columns: 1fr; gap: 1rem; }
  .proc-row__img { max-width: 26rem; }
}


/* ---------- services page ---------- */
.eyebrow--center { display: flex; justify-content: center; }
.eyebrow--center::before { display: none; }
.sv-hero { padding-block: clamp(3rem, 6vw, 5rem); }
.sv-hero__grid { display: grid; grid-template-columns: 1.4fr 1fr; gap: clamp(2rem, 5vw, 4rem); align-items: center; position: relative; z-index: 2; }
.sv-hero__text { display: flex; flex-direction: column; gap: 1.2rem; align-items: flex-start; }
.sv-hero h1 { font-size: clamp(2.6rem, 5.4vw, 5rem); }
.sv-hero__metric { border-left: 1px solid rgba(251, 243, 228, .3); padding-left: clamp(1.5rem, 4vw, 3rem); text-align: center; }
.sv-metric { font: 300 clamp(3.4rem, 7vw, 6.5rem)/1 var(--f-display); letter-spacing: -.04em; }
.sv-hero__metric p { margin-top: .6rem; color: rgba(251, 243, 228, .78); font-size: .95rem; }
.sv-block { padding-block: clamp(2.5rem, 5vw, 4rem); }
.sv-block--rule { border-top: 1px solid var(--hair); }
.sv-block .eyebrow { margin-bottom: 1.8rem; }
.sv-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1.2rem; }
.sv-card { border: 1px solid var(--hair); border-radius: 6px; overflow: hidden; background: #fff; }
.sv-card__img { aspect-ratio: 16 / 9; overflow: hidden; }
.sv-card__img img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease); }
.sv-card:hover .sv-card__img img { transform: scale(1.04); }
.sv-card__body { padding: 1.2rem 1.4rem 1.5rem; }
.sv-card h3 { font: 700 1.05rem/1.3 var(--f-body); letter-spacing: 0; margin-bottom: .35rem; }
.sv-card p { color: var(--ink-soft); font-size: .95rem; }
.sv-card--wide { grid-column: 1 / -1; display: grid; grid-template-columns: minmax(0, 1fr) 2fr; }
.sv-card--wide .sv-card__img { aspect-ratio: auto; min-height: 13rem; }
.sv-card--wide .sv-card__img img { object-position: 60% 42%; }
.sv-card--wide .sv-card__body { align-self: center; }
.sv-tech { max-width: 80.6rem; margin-inline: auto; padding-block: .5rem; }
.sv-tech img { width: 100%; }
.sv-pills { display: flex; flex-wrap: wrap; justify-content: center; gap: .7rem; }
.sv-pills a { display: inline-flex; align-items: center; min-height: 2.75rem; padding: .5rem 1.2rem; border: 1.5px solid var(--plum); border-radius: 99px; text-decoration: none; font-weight: 600; font-size: .92rem; color: var(--plum); transition: background .25s, color .25s; }
.sv-pills a:hover { background: var(--plum); color: var(--cream); }
.sv-pills .sv-pills__all { border-color: var(--ink); color: var(--ink); }
.sv-pills .sv-pills__all:hover { background: var(--ink); color: var(--paper); }
.sv-related { display: grid; grid-template-columns: 1fr 1fr; gap: 1.2rem; }
.sv-rel { display: block; text-decoration: none; padding: 1.8rem; border: 1px solid var(--hair); border-radius: 6px; background: var(--cream); transition: border-color .25s, transform .3s var(--ease); }
.sv-rel:hover { border-color: var(--plum); transform: translateY(-3px); }
.sv-rel .util { color: var(--orange-text); }
.sv-rel h3 { margin: .6rem 0; font-size: 1.8rem; }
.sv-rel p { color: var(--ink-soft); margin-bottom: 1.2rem; }
@media (max-width: 1100px) { .nav { gap: 1rem; } .nav a:not(.btn), .nav-item > a { font-size: .88rem; } }
@media (max-width: 860px) {
  .sv-hero__grid { grid-template-columns: 1fr; }
  .sv-hero__metric { border-left: 0; border-top: 1px solid rgba(251, 243, 228, .3); padding: 1.5rem 0 0; text-align: left; }
  .sv-grid, .sv-related { grid-template-columns: 1fr; }
  .sv-card--wide { grid-template-columns: 1fr; }
  .sv-card--wide .sv-card__img { aspect-ratio: 16 / 9; }
}


/* ---------- products page ---------- */
.pr-hero { position: relative; overflow: clip; background: #15100F; color: var(--cream); text-align: center; padding-block: clamp(4rem, 9vw, 7rem); }
.pr-hero__bg { position: absolute; inset: 0; }
.pr-hero__bg img { width: 100%; height: 100%; object-fit: cover; opacity: .55; }
.pr-hero__bg::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(20, 14, 16, .72), rgba(20, 14, 16, .85)); }
.pr-hero__inner { position: relative; z-index: 2; display: flex; flex-direction: column; align-items: center; gap: 1.4rem; }
.pr-hero h1 { font-size: clamp(2.8rem, 6.4vw, 5.6rem); max-width: 16ch; }
.pr-hero .lede { color: rgba(251, 243, 228, .88); max-width: 50ch; }
.pr-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.4rem; align-items: stretch; }
.pr-card { display: flex; flex-direction: column; gap: .9rem; padding: 2rem; border: 1.5px solid var(--orange); border-radius: 8px; background: #fff; }
.pr-card h2 { font: 700 1.9rem/1.1 var(--f-body); letter-spacing: -.01em; }
.pr-tag { align-self: flex-start; border: 1px solid var(--orange); color: var(--orange-text); border-radius: 99px; padding: .3rem .8rem; }
.pr-desc { color: var(--ink-soft); flex: 1; }
.pr-foot { display: grid; gap: .8rem; }
.pr-foot .status b { font-weight: 700; }
.pr-foot .link-arrow { justify-self: start; }
.pr-soon { color: var(--ink-soft); font-size: .95rem; }
.pr-card--dev { border-style: dashed; border-color: var(--blush); }
.pr-card--dev .pr-tag { border-color: var(--hair-ink); color: var(--ink-soft); }
.pr-card--dev .status::before { background: transparent; border: 1.5px solid var(--ink-soft); }
.pr-wl-label { font-size: .9rem; color: var(--ink-soft); padding-top: .8rem; border-top: 1px solid var(--hair); }
.pr-wl { display: flex; gap: .6rem; margin-top: .6rem; }
.pr-wl input { flex: 1; min-width: 0; font: inherit; padding: .7rem .9rem; min-height: 3rem; border: 1.5px solid var(--hair-ink); border-radius: 3px; background: #fff; }
.pr-wl input:focus { outline: none; border-color: var(--plum); box-shadow: 0 0 0 3px rgba(92, 31, 61, .2); }
.pr-wl input[aria-invalid="true"] { border-color: #B3261E; }
.pr-wl .btn { min-height: 3rem; padding-inline: 1.2rem; width: auto; }
.pr-wl-msg { min-height: 1.4em; margin-top: .5rem; font-size: .9rem; font-weight: 600; }
.pr-wl-msg.is-bad { color: #B3261E; }
.pr-wl-msg.is-ok { color: #1E5B37; }
.pr-why { padding-block: clamp(3rem, 6vw, 4.5rem); text-align: center; }
.pr-why p:not(.eyebrow) { max-width: 60ch; margin: 1.2rem auto 0; font-size: 1.15rem; color: rgba(251, 243, 228, .9); }
.pr-close { padding-block: clamp(3.5rem, 7vw, 6rem); text-align: center; }
.pr-close .wrap { display: flex; flex-direction: column; align-items: center; gap: 1.6rem; }
.pr-close h2 { max-width: 16ch; }
.pr-close__fine { font-size: .95rem; color: var(--ink-soft); }
@media (max-width: 1200px) { .nav { gap: .9rem; } }
@media (max-width: 960px) { .pr-grid { grid-template-columns: 1fr; } }


/* Scheduler embed: the widget's own page is off-white and cross-origin, so its colors can't be set from here.
   Brightening lifts the widget's off-white page (#FAF9F6) and white card to pure white; multiplying over #FFFCF6 then turns both into #FFFCF6. */
[data-dayotter-embed] { background: #FFFCF6; isolation: isolate; border-radius: 6px; overflow: hidden; }
[data-dayotter-embed] iframe { filter: brightness(1.04); mix-blend-mode: multiply; display: block; }

/* ---------- responsive ---------- */
@media (max-width: 1100px) {
  .founders { grid-template-columns: 1fr; }
  .footer__top { grid-template-columns: 1fr 1fr; }
  .pkg-layout { grid-template-columns: 1fr; }
  .pkg-index { display: none; }
  .hero__text { grid-column: 1 / span 12; }
  .hero__visual { grid-column: 1 / span 12; min-height: 0; }
  .hero__photo { min-height: 0; height: auto; width: 100%; aspect-ratio: 16 / 11; border-radius: 3px 3px 100px 3px; }
  .hero__tag { left: 1rem; }
  .services__intro { grid-column: 1 / span 12; position: static; margin-bottom: 2rem; }
  .services__list { grid-column: 1 / span 12; }
  .page-hero__text, .page-hero__aside { grid-column: 1 / span 12; }
  .page-hero__aside { margin-top: 2rem; }
  .th-hero__text { grid-column: 1 / span 12; }
  .th-hero__img { grid-column: 1 / span 6; margin-top: 2.5rem; }
  .th-hero__form { grid-column: 1 / span 12; margin-top: 2.5rem; }
  .a-hero__img { grid-column: 1 / span 12; margin-top: 2rem; }
  .contact__form, .contact__aside { grid-column: 1 / span 12; position: static; }
  .callout__img { grid-column: 1 / span 6; }
  .callout__text { grid-column: 1 / span 12; margin-top: 2rem; }
  .team__img { grid-column: 1 / span 12; }
  .team__text { grid-column: 1 / span 12; margin-top: 2rem; }
  .case__media, .case--flip .case__media, .case--wide .case__media, .case--flip.case--wide .case__media { grid-column: 1 / span 12; order: 0; }
  .case__body, .case--flip .case__body, .case--wide .case__body, .case--flip.case--wide .case__body { grid-column: 1 / span 12; order: 1; margin-top: 1.6rem; }
  .eco__track { grid-template-columns: repeat(2, 1fr); row-gap: 1.6rem; }
  .eco__track::before { display: none; }
  .eco__node { padding-top: 2.6rem; }
}

@media (max-width: 860px) {
  :root { --header-h: 72px; }
  .menu-btn { display: inline-flex; }
  .nav { position: fixed; inset: var(--header-h) 0 auto 0; background: var(--paper); flex-direction: column; align-items: stretch; gap: 0; padding: 1rem var(--gutter) 2rem; border-bottom: 1px solid var(--hair); transform: translateY(-120%); visibility: hidden; transition: transform .4s var(--ease), visibility .4s; max-height: calc(100dvh - var(--header-h)); overflow-y: auto; }
  .nav.is-open { transform: none; visibility: visible; }
  .nav a:not(.btn) { padding: 1rem 0; border-bottom: 1px solid var(--hair); font-size: 1.15rem; }
  .nav a:not(.btn)::after { display: none; }
  .nav .btn { margin-top: 1.4rem; min-height: 3.25rem; }
  .verbs ol { grid-template-columns: 1fr 1fr; }
  .verbs li:nth-child(3) { border-left: 0; }
  .verbs li:nth-child(n+3) { border-top: 1px solid var(--hair-ink); }
  .verbs li:nth-child(odd) a { padding-left: 0; }
  .proof__grid { grid-template-columns: 1fr 1fr; }
  .proof__item:nth-child(3) { border-left: 0; padding-left: 0; }
  .proof__item:nth-child(n+3) { border-top: 1px solid rgba(251, 243, 228, .22); }
  .svc__body, .svc:nth-child(even) .svc__body { grid-template-columns: 1fr; }
  .svc__img { order: -1; aspect-ratio: 16 / 10; }
  .svc:nth-child(even) .svc__img { order: -1; }
  .steps { grid-template-columns: 1fr; gap: 0; }
  .steps__line { left: .68rem; right: auto; top: 0; bottom: 0; width: 2px; height: auto; }
  .steps__line i { width: 100%; height: 100%; transform-origin: top; }
  .step { padding: 0 0 2.2rem 3rem; }
  .step__dot { top: .2rem; }
  .pkg__cols, .pkg__cols--flip { grid-template-columns: 1fr; }
  .pkg__cols--flip .pkg__media { order: -1; }
  .price { text-align: left; }
  .life__row { grid-template-columns: 3rem 1fr; }
  .life__row > :last-child { grid-column: 2; }
  .signs { columns: 1; }
  .tr-row { grid-template-columns: 1fr; gap: .6rem; }
  .tr-row .btn--sm { grid-column: 1; }
  .path { grid-template-columns: 1fr 1fr; }
  .path li:nth-child(3) { border-left: 0; }
  .path li:nth-child(n+3) { border-top: 1px solid var(--hair-ink); }
  .story { columns: 1; }
  .value { grid-template-columns: 1fr; gap: .6rem; }
  .founders { grid-template-columns: 1fr; }
  .commit { grid-template-columns: 1fr; }
  .commit li + li { border-left: 0; border-top: 1px solid var(--hair-ink); padding-left: 0; }
  .products { grid-template-columns: 1fr; }
  .product + .product { padding-left: 0; border-left: 0; }
  .field-row { grid-template-columns: 1fr; gap: 0; }
  .renewal { grid-template-columns: 1fr; }
  .renewal i { transform: rotate(90deg); justify-self: start; }
  .callout__img { grid-column: 1 / span 12; }
  .th-hero__img { grid-column: 1 / span 12; }
}

@media (max-width: 560px) {
  body { font-size: 1rem; }
  .footer__top { grid-template-columns: 1fr; }
  .eco__track { grid-template-columns: 1fr; }
  .facts > div { grid-template-columns: 1fr; gap: .2rem; }
  .hero__tag { position: static; max-width: none; }
  .verbs .d { display: none; }
  .btn { width: 100%; }
  .hero__cta .btn, .cta__row .btn { width: 100%; }
  .path { grid-template-columns: 1fr; }
  .path li { border-left: 0; border-top: 1px solid var(--hair-ink); }
  .path li:first-child { border-top: 0; }
  .split-img img { aspect-ratio: 4 / 3; }
}

@media (prefers-reduced-motion: reduce) {
  * { scroll-behavior: auto !important; transition-duration: .01ms !important; animation-duration: .01ms !important; }
}